Ink Lab Studio
The design concept revolves around utilizing directional arrows as the primary visual element, commanding attention and indicating the direction of something significant.
Service
Client
Identity & Branding, Print
Vista
Year
2023
Ink Lab
Studio
Vista
The design concept revolves around the use of directional arrows as the main focal point. The arrows are strategically placed to indicate the direction of something significant, such as a company or a particular message. They are designed with bold and dynamic lines, drawing the viewer's eye and guiding their gaze towards the intended direction.
The elements on the background create a sense of flow and movement, making the design even more dynamic.
The color palette is made of bright and vibrant colors, used to make the design highly visible, eye-catching and to enhance the visual impact.
Arrows as primary
visual elements
In this design, the directional arrows as the central element that guides the viewer's attention towards the intended direction, whether it's a location, a company or a key message.
The design is intended for a large format.
